Selling surplus food through the Too Good To Go app is a fantastic way for businesses to reduce waste while generating additional income. This innovative platform connects food businesses with consumers eager to purchase unsold food at a reduced price, benefiting both parties and the environment. Below is a comprehensive guide on how to effectively sell on the Too Good To Go app.
Understanding Too Good To Go
Too Good To Go is a social impact company dedicated to fighting food waste. With over 95 million registered users globally, it provides a marketplace where businesses can sell their surplus food through “Surprise Bags.” These bags contain unsold items that would otherwise go to waste, allowing customers to enjoy quality food at a fraction of the price.
Benefits of Joining Too Good To Go
- Increase Revenue: By selling surplus food, businesses can recover costs that would typically be lost.
- Attract New Customers: The app introduces your business to a wider audience, potentially bringing in new regular customers.
- Environmental Impact: Participating helps reduce food waste, contributing positively to the planet.
Getting Started with Too Good To Go
Step 1: Sign Up Your Business
To begin selling on Too Good To Go, you need to register your business on the app. Here’s how:
- Visit the Too Good To Go website and complete the registration form.
- Provide necessary information about your business, including location and type of food offered.
- Once registered, you will gain access to your store profile on the app.
Step 2: Create Your Surprise Bags
After registration, you can start creating Surprise Bags:
- Define Bag Contents: Decide what items you want to include in each Surprise Bag. This could be anything from baked goods and prepared meals to fresh produce.
- Set Pricing: Determine a fair price for your Surprise Bags. The goal is to offer value while ensuring you recover some costs.
- Schedule Collection Times: Set specific times for customers to pick up their bags. Typically, this is around closing time or when you anticipate having unsold items.
Step 3: Managing Your Inventory
Efficient inventory management is crucial:
- Update Availability: Regularly update the app with what’s available for sale. This can be done manually or through automated systems if you have multiple locations.
- Track Sales: Use the app’s features to monitor how many Surprise Bags are sold and manage your revenue effectively.
Step 4: Customer Interaction
Once your Surprise Bags are set up, customers will start reserving them:
- Customer Reservations: Users browse the app’s Discovery Feed and reserve bags from your store.
- Collection Process: Customers arrive at your location during the specified time, show their order on the app, and collect their Surprise Bag.
Best Practices for Success
To maximize your success on Too Good To Go, consider these best practices:
- Engage with Customers: Encourage feedback from customers about their experience with the Surprise Bags. This can help improve future offerings.
- Promote Your Participation: Use social media and in-store signage to inform customers that you are part of the Too Good To Go initiative.
- Be Transparent About Contents: While Surprise Bags are meant to be a surprise, providing general information about allergens or types of food included can enhance customer trust.
Conclusion
Selling on the Too Good To Go app not only helps your business financially but also plays a significant role in combating food waste. By following these steps and best practices, you can effectively utilize this platform to reach new customers while making a positive impact on the environment. Join the movement today and turn surplus food into an opportunity!